Collaborating with Empora presented a distinctive challenge. The task at hand was to enhance an already impressive and well-branded website for an established brand. To achieve this objective, it was essential to gain a deep understanding of the target audience and tailor the content accordingly. As a result, a fresh look and feel were created, accompanied by the addition of new content. When designing the interface, it was crucial to adhere to the existing branding guidelines while communicating in a new voice to attract potential customers.